The Science of Game Discovery: What Works | RDC 2025

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The Science of Game Discovery: What Works | RDC 2025

Find out what sets successful games apart with a behind-the-scenes look at proven discovery practices. This session highlights two case studies and shares practical lessons to help you spot new opportunities across both organic channels and advertising.

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Roblox’s mission is to bring the world together through play. We enable anyone to imagine, create, and have fun with friends as they explore millions of immersive 3D experiences, all built by a global community of developers.

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Date: September 27, 2025